The Northstar Podcast

Better conversations. Clearer perspectives. What's next.

Building a business is one thing. Knowing how to grow it, lead it, and eventually decide what comes next is another.

On Northstar, Jake Knopfler explores the realities of business ownership, growth, leadership, and exits — including the decisions, challenges, and lessons that rarely make it into the success story.

Each episode offers honest perspectives and practical insights to help you think differently about your business, your options, and the future you're building.

Explore the episodes and find a new perspective for your next move.

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  • Municipal Water Monitoring

    Continuous data integration facilitated regulatory compliance, improved citizen satisfaction scores, and minimized unplanned service interruptions across eighteen miles of pipeline.

  • Retail Demand Forecasting

    The initiative improved in-stock rates, decreased waste, and empowered category managers with intuitive visualizations for rapid scenario planning.